THE HOT AS FIRE ACCELERATOR TO HEART-CENTERED SUSTAINABLE SALES
The only self-paced program that teaches technical & tactical sales psychology, strategy, and implementation so you can confidently boss up and sell like your dreams depend on it.
(Spoiler: they do)

THE HOT AS FIRE 90 DAY ACCELERATOR TO HEART-CENTERED SUSTAINABLE SALES
The only group coaching program that teaches technical & tactical sales psychology, strategy, and implementation so you can confidently boss up and sell like your dreams depend on it.
(Spoiler: they do)
AS SEEN ON
That’s all I need to know. I’m in. 
SALES IS NOT A GAME OF SMOKE AND MIRRORS.

It’s a test of your integrity and intent to make impact. 
Because selling and serving aren’t mutually exclusive, love.

It’s not enough to be a good marketer anymore, and know how to make a quick sale.

Luxury and a life of richness starts with a sustainable sales ecosystem, rooted in a heart for service. 

SALES IS THE REWARD YOU GET FOR COMMITTING TO A RELATIONSHIP WHERE SERVICE IS YOUR #1 PRIORITY.
You started a business to escape the shell of a life you don’t want, but you’re still broke as a joke and it’s killing ya Smalls.

Isn’t entrepreneurship supposed to be lucrative af?

...Yeah, but... there’s one teeny-tiny problem.

YOU HAVE NO IDEA WHAT TO SELL, HOW TO SELL IT, OR EVEN WHERE YOUR CLIENTS EVEN ARE.

(HELLO--- ANYONE THERE? GROUND CONTROL TO MAJOR TOM?)

This isn’t what you signed up for. When’s the fun part? 
When are you flying first class to Fiji?

...when you get as comfortable selling as you are in your sweatpants on the couch. Ouch. 

When it comes to sales you’re only confident about one thing: They keep happening for everybody else, and you’re still referring to Whole Foods as Whole Paycheck.
(Okay, two things.)

INTRODUCING
THE 90-DAY SALES MASTERY GROUP COACHING PROGRAM FOR BOSSES READY TO:
 Learn the sales foundations that multiple 6 figure businesses are built on
 Develop a smooth-as-butter sales process that’s reliable, repeatable, relationship-focused and revenue generating.
 Stop screwing around with cookie-cutter strategies, soulless scripts, and tactless tactics that feel gross and last shorter than your high school boyfriend. In this house, we do sales with SOUL so your sales become effortless and clients keep coming back for more.
 Feel confident in your ability to generate leads, close sales, and KEEP the sale — all day long.
The Sales Mastery Accelerator is a robust, proven program that will teach you how to create a sustainable, sales ECOSYSTEM so you can finally stop wondering where your next check is coming from and start counting your cash. 
Designed exclusively for powerful leaders 
who want something bigger than themselves, and 
want the shortcut to a few more 0’s in their bank account.

Who are ready to go from exhausted entrepreneur

to the one who’s a BFD who doesn’t “NEED” more sales. 

And who want to do it in a way

that would make your mama proud...

The Sales Mastery Accelerator is more than overcoming objections, and stepping into your sales power. This is *THE* one-stop-shop for sales coaching that teaches you everything you need to make bank and show your income goal who’s boss. 
Women paying your fees without even flinching and signing up in droves to work with you in any (and every) capacity you offer. Hello- 50%+ client retention! 

Feeling empowered around sales. It doesn’t scare you anymore. It excites you. TBH, it’s so easy now, you could sneeze and make money. 
 
Recurring monthly revenue in the tens of thousands of dollars. Your 9-5 salary? Monopoly money compared to this.
 
Exclaiming “Holy cow, I just signed another client!” so often that you sound like a very rich, very broken record.
 
Creating waves of luscious impact that ripple out from every offer you touch.
 
Scaling your business to 6 figures this year -- in a pandemic— with a roster full of clients you love and who love you back.

Alexa, play “Pony” by  Genuwine
Because if you don’t think selling can be sexy, you’re dead wrong.
When you join The Sales Mastery Accelerator, you’ll be given access to 12 Core Modules designed to intelligently set your business up to be a sales machine.
We’re taking you from Pre-Sale to the Post-Sale Perpetual Profit Loop.
(Oh, it’s a thing. Girl, stick with me. We’re just getting started)
The Pre-Sale Elements:
SETTING YOUR SALES UP RIGHT FROM THE START
Discover how to define your unique selling proposition, hold a solid container for transformation, and reframe sales as a service. Nail all 3? You’ve got clients who brag to you about their friends and keep coming back for more.
Like the yellow brick road to Oz, your clients need to follow a clear path towards their ultimate goal of working with you. That means reverse engineering and mapping out a bespoke customer journey that keeps them in your inner circle, and keeps Benjamins hitting your bank account.
Ever hear the phrase, “Keep it simple, sweetie”? Well, right now I can almost guarantee you’re making it twice as hard as you need to for clients to pay their bills, stacking more hours on top of an already limited schedule. Amirite? Module 3 is where we implement and integrate the sanity-saving systems that’ll lessen your load and increase your paydays. Yes--tech too.
Get your business model wrong, and you’re accidentally capping your income. Get it right, and you’re primed for infinite growth and endless sales. In Module 4, we’re breaking down specific sales strategies for any and all your offers. Everything you need to know about launching and filling your 1-1 service, courses and group programs, so you can stop wondering how to sell and start confidently closing.
The Sales Elements:
IT'S NOT SLIMY OR SLEAZY, AND IT WON'T HURT A BIT.
Is your offer objection proof? Think objections mean a client is un-closeable and you’ll have to be a slime ball to sign ‘em? Think again! In Module 5 we’re dissecting the most common objections you’ll hear on sales calls, what they actually mean, and how you can overcome them.
HINT: It’s a lot easier than you think it is and doesn’t require any arm twisting.
If you don’t know how to sell on social media, you’re leaving an F ton of money on the table. In Module 6 you’ll discover how to close on live calls, Instagram and in Facebook groups so no matter where your clients are scrolling, you’re giving them the opportunity to buy from you.
Your sales page is basically like a digital conversion machine, locked and loaded to turn your warm audience into hot-to-trot paying clients. Learn the must-haves for any sales page worth its salt, including how to write the words that close the deal and what you’ve gotta know about the behind-the-scenes tech to make any sale a seamless one. And don’t get me started on sales emails. Or do. It’s good for you.
Less like they’re interviewing you. More like you’re interviewing them. In Module 8, we’re talking through the art of pre-qualifying the sale and setting the right container. With the right ingredients, you can create an environment that’s highly conducive to selling without feeling pushy or shovey.
What’s a girl gotta do to channel her inner Kyra Sedgwick and close like its paying her bills? (Because, spoiler alert, mama: it absolutely is. Module 9 is your sneak peek into how to hold a high-converting sales call — without turning into a sleazeball used car salesman in the process.
The Post-Sales Profit Loop:
THEY JUST CAN'T STAY AWAY. AND THAT'S JUST HOW WE LIKE IT.
What would it be like if your clients never, ever fell through the cracks? If even the onboarding process made them even more gaga for you? If their customer experience was smoother than butter? Module 10 shows you how to wow ‘em from Day One. 
How would you like to make more money while doing less work? Whoa, calm down! I can hear your happy scream through the screen ;) Module 11 is the holy grail for saving time without sacrificing even a single sale. I’ll show you how to set up the funnels, repurpose your existing content and turn the stuff you’ve already created into automagic cash creation. (You’re gonna love this one.)

80% of profit comes from 20% of your audience. What if you could keep them, like forever? Imagine a world where every customer who comes through your doors falls so hard for working with you that she pulls up a seat and stays in your programs for infinity. Where lead generation turns into lifetime relationships. Module 12 is where it happens. We also get into lead gen, list building, and how to create a launch calendar that keeps you rollin’ in it.




I'M READY TO SCALE THIS BUSINESS INTO A SALES MACHINE, BABY!
It’s not dependent on your personality type. 

Stop co-signing the excuse that you’re either a natural at sales or you’re not.  

Your business success hinges on ONE thingYour ability to master the art and science of sales.

How do I know?
AS A BUSINESS OWNER WHO HAS SCALED FROM ZERO TO 7 FIGURES IN JUST OVER 3 YEARS,
I'm here to tell you that everything I've created and built is the result of mastering sales.
Move across the country? Check. 

Grow a baby and generate $450k in sales in 6 months? Check.

Live part time in a luxury villa in Bali AND have a home on the East Coast? Check.

Truth bomb: If you don’t have sales, honey, you don’t have anything.

And nothing is more important in your business right now.

It’s time to bet on yourself.

Since I completed The Sales Mastery Accelerator with Cait, over the last 6 months I have built my coaching business from ground zero to a booming business and am on track to hit 6 figures before my year mark. I have created and launched my 1-1 coaching, an absolutely amazing group program and a course. I had a 5 figure launch 3 months into my business! Immediately after, I had another launch that sold out 18 spots in one week! I have doubled my prices, received endless messages about how I am helping my clients change their lives and businesses and I have generated almost $40k in sales in the first 5 months of my business!
Amanda Kolbye
Business and Marketing Coach
Working with Cait has honestly been life changing, her energy is infectious and makes me feel successful simply from being in her presence! 

Since completing Cait's SMA Program I have had two incredibly successful launches taking in over $15K on each, as well as filling out my VIP 1:1 Coaching Container for the next 3 months, signing 7 clients at $2500 each, totaling $17,500.

The results have honestly been mind blowing and have felt EASY, that's the best bit! 

Hannah Cluely
Business Coach
I love that I always feel that I'm in good hands with Cait. From filling up my 1:1s to raising my rates and filling up my group program, Cait always gives me the expert support and advice that I need and I deeply value her guidance.  With Cait's help, I had my biggest month in business so far, and had a really successful program launch! I'm getting more and more leads reach out to me, am having constant guest speaker requests for top podcasts and events, and my visibility is continuing to increase. My confidence as a business owner and a leader in my niche continues to grow.

Sabi Kerr
Self Love Coach for Women
What’s on the other side of that button in
uh, a lot. like:
12 MASTERCLASSES 
From presales to a post-sale perpetual profit loop, literally no sales stone unturned. We really did think of everything. “Hello, PayPal? Just calling to let you know there’s a flood of cash coming this way.”
($12,000 VALUE)
COURSE WORKBOOKS AND RESOURCE MATERIALS
Who doesn’t love an opportunity to bust through the surface and dive a little deeper?
($2,400 VALUE)
SALES COPY CONTENT PROMPTS & SWIPE COPY
What, you thought I was going to teach you all about sales and then not hand you the magic words to bring that ish to life? As if.
($4,000 VALUE)
SALES PLANNING KIT
*Pushes glasses up her nose* I’m a nerd for a good action plan, and after the Sales Mastery Accelerator, you’ll be a convert too. This is your new tool belt for mapping out your sales process from prospect to profit and everything in between.
($500 VALUE)
BANK MAKING PHOTOSHOOT GUIDE
Want brand photos that pop AND inspire your audience to pony up the premium prices to work with you? It’s a little bit art, a little bit science, and a whole lotta fierce posing.
($500 VALUE)
4 60-minute RECORDED GUEST EXPERT SALES TRAININGS with bona-fide bosses in their fields who are rolling up their sleeves to teach the nitty grittys on the sales tactic of their expertise. 
($4000 VALUE)
Guest Expert Training #1:
SALES PSYCHOLOGY, FRAME CONTROL, AND CLOSED-DEAL CONFIDENCE WITH TOBY LONERAGAN & CAIT SCUDDER
For those of you who don’t know, Toby’s my secret sales weapon. Inside this exclusive 60 minute joint training we’ll be unpacking the foundations of seven-figure sales psychology, frame control, and how to cultivate closed-deal, no-brainer confidence.
Guest Expert Training #2:
HOW TO WRITE CONVERSION COPY THAT SELLS WITH COPYWRITER FOR COACHES MACKENZIE B. FLEMING
Blinking cursor syndrome, be gone! Inside this one hour training, Mack’s breaking down copy that converts on websites, sales pages, and emails (psst she’s used these strategies to write for 7 and 8 figure brands).
Guest Expert Training #3:
SOLD OUT SALES PAGES AND SOCIAL GRAPHICS WITH BRAND DESIGNER CAROL HAMPSHIRE
Inside this training, learn the sales design strategy genius that’s responsible for 6, 7, and multi 7 figure brands.
Guest Expert Training #4:
7 FIGURE SALES SYSTEMS WITH CSI'S OBM KASEY SHEERAN
Let’s face it: A smooth, streamlined sales process requires systems that operate like a well-oiled machine. Kasey Sheeran is the systems queen inside CSI and breaking down exactly how to get the nuts and bolts of your technical systems down so you can focus on making money!
GET USED TO CRUNCHING NUMBERS BABY. CHECK MY MATH. 
WHEN YOU ENROLL IN Sales Mastery Accelerator...
you’ll receive $52,000 in value. 
Did your jaw just drop?
WHAT IF I TOLD YOU THAT YOU’LL GET EVERYTHING YOU NEED TO TURN YOURSELF 
INTO A BONAFIDE SALES SUPERSTAR FOR ONLY…
$3497
Did your jaw just drop even more? 
NOW IMAGINE I TOLD YOU THERE WAS A
PAYMENT PLAN! IT’S ALL TRUE, BOO. AND IT’S
ONLY AVAILABLE FOR A LIMITED TIME
RIGHT HERE ON THIS PAGE.
One Payment of
$3497
The Flexible Spread-It-Out Option
Three Payments of
$1297
 If you sell even a single (or half of) a premium package as a result of this program, you’ve already made your money back. Sell two and you’re rolling in it. I like those odds.  
LAUNCH MASTERCLASS (VALUED AT $997)
Nuts and bolts of launching, down to every last detail.
FUNNELS & MARKETING MASTERCLASS
SALES QUEEN BUNDLE COURSE
HOLD  UP!
DO YOU WANT ALL OF THAT PLUS THE
OPPORTUNITY TO WORK PRIVATELY WITH ME?
THEN, THERE'S  A  VIP  SPOT
WITH  YOUR  NAME  ON  IT
( only 3 remain )
VIPs get access to all the support inside the complete Sell and Grow Rich Program AND 9 private 60 minute coaching sessions with Cait herself. Because when you’ve got a sturdy, sales-boosting container to guide you and a coach to light a fire under your booty, even the most outrageous money goals become inevitable.  

VIPS will receive:
  • 9 private 60-minute coaching calls with Cait
  • A free ticket to Born to Rise LIVE in Portland, Maine (Lobster, anyone?)
  • The gate code to the very locked, very exclusive VIP Resource Vault
VIP - Pay In Full
The Flexible VIP Spread-It-Out Option
During this program I signed on THREE high ticket 1:1 clients, doubled my prices, created my first sales funnel, on-boarded my first team member and have a FULL understanding of product suites and the customer journey. I have so much more clarity in my business and have processes in place that are going to scale my business even further. Not only have I gained tangible results but I feel so much more confident in my business and my leadership role. Thank you for this amazing sales program Cait!”
Carly Schroeder
Personal Brand Coach & Designer
When I signed up for The Sales Mastery Accelerator, I was struggling with lack of direction and focus. I didn't know who my people were, or how to reach them. I also didn't have a system mapped out for how to work with people even if they came to me. My business was a big mess. 

Since finishing the course, I implemented a system that Cait taught me in order to automate my onboarding process. It has saved me countless hours in booking people and getting them ready for my silent retreats. My onboarding process is now almost 99% automated, which frees up my time to focus on more important things, like getting new clients. 

I recommend Cait 100%! This is such a powerful program for creating a powerful sales ecosystem. 
Jeremy Lipkowitz
High Performance Mindfulness Coach 
The Sales Mastery Accelerator has CHANGED MY LIFE! Within two months, I not only doubled my monthly income, I had my biggest cash month ever! But that’s not all…Things got even more epic! In month 3, I reached another highest month… And I’ll tell you one thing, things aren’t slowing down! The clients, the money it’s all pouring in!
 
I have never felt more aligned, focused, inspired and driven in my business and it is all thanks to Cait’s knowledge, guidance, expertise and energy! This has by far been THE BEST INVESTMENT I’ve ever made in myself and if any soul-driven woman wants to build an empire and see massive results!
Nikki Loots
Self-Love Expert
CUSTOM JAVASCRIPT / HTML
VIP - Pay In Full
The Flexible VIP Spread-It-Out Option
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